Overview
The analytics in the app provide detailed performance metrics for your creatives.
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The analytics in the app provide detailed performance metrics for your creatives.
Last updated
Was this helpful?
In Responsive Ads, the Analytics feature offers comprehensive insights into the performance of your creatives. You can track key metrics such as impressions, click-through rates (CTR), total engagements, and time spent on each creative. This helps users understand how well their ads are performing across various devices, operating systems, browsers, and channels.
Responsive Ads provides two levels of analytics: Basic Analytics, which includes core performance metrics, and Advanced Analytics, an upgraded service that integrates with Amazon QuickSight for deeper analysis and custom reporting.
To learn more about the capabilities of each, explore the detailed breakdowns on the Basic Analytics and Advanced Analytics pages shown below.
